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Top Cities for Facial Hair, 2015 - and Wahl's first-ever beard sponsorship.
June 24, 2015
By: Marie Redding
Senior Editor
Wahl has released the results of its annual study of the most facial hair friendly places, and here it is below. To honor this year’s top city – Washington, D,C. – Wahl is sponsoring an actual beard. For the next four months, the beard belonging to Washington starting pitcher Gio Gonzalez will be brought to you by Wahl. “When I first heard that Wahl wanted to sponsor my beard, I was like, ‘you want to do what?'” said Gonzalez. “But, I have to say it’s exciting to be the owner of the very first beard to ever get sponsored. Facial hair just fits my personality. For me, it’s about confidence, comfort and above all, sexiness.” What exactly does it mean to sponsor someone’s beard? According to the terms of the deal, Gonzalez agrees to keep his beard well-groomed and conditioned and any reference to his beard—or its many accomplishments—must be preceded with “sponsored, or brought to you, by Wahl.” “When you’re in the business of celebrating great facial hair like we are, it helps to have a compass,” said Steven Yde, vice president of consumer marketing for Wahl, the Official Sponsor of Facial Hair. “Identifying the top facial hair friendly city helps us to find and sponsor anti-clean-shaven ambassadors like Gio.” Wahl will also begin a four-month tour, “in search of real guys with really great facial hair.” It kicks off in Washington, D.C. on June 27th. There will be a 30-foot mobile barbershop set up in each city, along with a team of master barbers offering guys free trims for a good cause. For every trim, Wahl will donate $1 to ZERO, a foundation that is leading the fight against prostate cancer. The 2015 Top 20 Most Facial Hair Friendly Cities – and how the rank has changed from last year…
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